Schema.org Markup

Google understands better what is on the page: a company, a product, an article, an event, a service. Because of that, rich results can appear in search — ratings, price, breadcrumbs, a questions block. Those results stand out more and collect more clicks than a plain blue headline.

3 days. Day one is the audit of what already exists and the choice of markup types, day two is implementation, day three is validation and the report. If you need it faster, we take your project as priority and do it in 2 days.

No, and nobody can: the decision to show them is Google’s, and it depends on more than the markup. We guarantee that the markup is correct, passes validation and meets Google’s requirements. That is the necessary condition, and without it rich results will definitely not appear.

Up to 5 types of your choice: for example the homepage, a service page, a blog article, contacts and a product card. A type is a template, not a single page: article markup works for every article at once. If you have more types, each additional one is added as an add-on.

SEO plugins provide basic organization and article markup, but they often duplicate the theme’s markup or skip key types: services, products, FAQ, events. We check what is already there, remove duplicates and add what is missing. Sometimes fine-tuning the plugin is enough — we tell you that upfront.

No. It is a few lines of code in JSON-LD format that do not affect page loading. Visitors do not see it, Google reads it.

No. Markup can be added to any site: Shopify, Webflow, Tilda, custom-built. The only difference is how it is implemented. Send us the site address and we will tell you how it would be done in your case.

Then we do not add those markup types: marking up what is not on the page is against Google’s rules. Content comes first, markup second. If you plan to add an FAQ, we advise how to format it so it goes straight into the markup.

Google re-indexes pages within a few days to a few weeks. Markup correctness is visible immediately in Rich Results Test, while rich results appearing in search is a matter of time and Google’s decision. Usually the first changes show up in Search Console within 2-4 weeks.

Site admin panel with administrator rights and access to Google Search Console. If you have a Google Business Profile, its details so we can align them with the organization markup. Everything is agreed upfront.